Compounding Illustration

In order to better explain the miracle of compounding noted in the video, I put together this example.

Let’s assume you do 2 one-to-ones per week and each generates an average of two referrals per one-to-one. If you are able to get appointments with decision-makers forty percent of the time and have a twenty-percent closing ratio with an average sale price of $1,000 you will make $16,000.

Here are the numbers.

2 1:1s per week 50 weeks 100 2 Referrals per 1:1 100 1:1 s 200 40% Get appointment 200 referrals 80 20% Closing ratio 80 appointments 16 $1,000.00 Per sale average 16 dollars $16,000.00

If you can simply improve each factor—that is, those you can control—by 15% your results will double. Here is what we are taking about.

Can you do 2.3 one-to-ones per week? Fifteen more per year? Can you raise your referrals generated to 2.3? Can you boost your appointment-set rate to 46%? Can you bump your closing ratio to 23%? Can you raise your average sale price from $1000 to $1150?

If so, then you will make $32,181.72. More than double the results with a few small adjustments.

2.3 1:1s per week 50 weeks 115 2.3 Referrals per 1:1 115 1:1 s 264.5 46% Get appointment 265 referrals 121.67 23% Closing ratio 122 appointments 27.98 $1,150.00 Per sale average 28 sales $32,181.72

You can have the same impact at 20% in four areas, 25% in 3, and so on. Plug the numbers in for yourself to see. Boost 1:1s, referrals per, and closing ratio by 25% while keeping your per dollar and appointment rate the same. That would be 2.5, 2.5, and 25% yielding $31,250. Nearly double.

If you only change one factor how many more do you need to do to double the results? You already know the answer. Double any one and you will double then results. Can you work twice as hard as you are now? To double it again the next option is to work twice as hard as that. Working on one area leaves no end in sight.

Instead, sharpen your skills in key areas and growth can be exponential.

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